Clemson University

Who Should Attend?

Why Attend?

Monday Agenda

Tuesday Agenda

Sponsors

Speakers

Conference Chairperson
and Direct Marketing
Specialist

Speaking Topic

Seven (7) Irresistible Offers to Get Your Prospects to "Register Now"

Direct Marketing Copywriter

Speaking Topic

Creating Web Content that Converts Visitors to Registrations

Director of Conferences
and Events - RCMA

Speaking Topic

How to Develop, Promote, and Present an 'Oscar Winning' Annual Conference

Venue and Hotel
Deal Maker

Speaking Topic

How to Negotiate Liability-Free Contracts

Hospitality Leading
Light and Trailblazer

Networking Topic

Best Practices in Hotel Negotiations

Vice President of the Performance Technology Group, HRD Press

Panel Topic

No More Webinars: Getting Interactive with Your Online Attendees

Managing Partner,
Simplified Solutions

Speaking Topic

How to Integrate Mobile Marketing into Your Event Marketing Promotional Mix

A. Vice President for University Outreach
Auburn University

Panel Topic

How to Increase Faculty and Speaker Engagement

Rodney Mabry	Chuck Havlicek	Henry DeVries	Jud Hair
President, The University of Texas at Tyler Panel Topic How to Market a University to (a) Adult Learners and to (b) Donors and Potential Supporters	President, ACEware Systems, Inc. Speaking Topic Preparing and Mining Data to Boost Seminar and Conference Attendance	Assistant Dean, UC San Diego Extension Speaking Topic Free Publicity Secrets for Your Seminars & Conferences so You Get More Buzz, More Blogs, and More Registrations!	Executive Director, Continuing & Professional Education, NC State University Speaking Topic How to Turn Your Unprofitable Seminars into Highly Successful Certificate Programs

Steve Robinson	Jason Rand	Andrew Wetzler	Stewart Gandolf
Sr. Regional Development Director, Constant Contact Speaking Topic How to Combine Email & Social Media Marketing for Maximum Impact	Marketing Specialist for Ning.com Panel Topic Creating Your Own Social Media with Ning to Increase Event Attendance	President and Co-Founder MoreVisibility Speaker Topic 1. Search Engine Optimization and Search Engine Marketing to Get More Traffic & Registrations 2. How to Use Google Analytics to Maximize Your Multichannel Event Marketing	Founding Partner, Health Care Success Strategies Speaking Topic How to Get More Conversions Using An Online Drip Marketing System that Integrates Video

Tracy Wazac	Sam Head
President, Middle Road Enterprises Lunch Topic How to Build Better Customer Service Skills for Your Enrollment Staff	Marketing and Financial Expert Networking Topic How to Use Event Networking to Get More Attendance